Normal vs Re-invite

Ad-driven webinars versus blasts to existing contacts. Hover bars for figures.

Reach & outcome
Leads/invites → show-ups → sales (log-scale differences expected)
Quality rates
Show-up and retention rate by channel
Type#LeadsShow-up %Show-upsRetention %RetentionPACE Intro %PACE IntroConv %Sales
Normal (Ad-driven)193,866 regs80.9%3,12779.1%2,47467.6%2,1134.4%109
Re-invite (Blast)73,362 invites9.9%33466.5%2221.2%4